World's apart from other retail precincts in Melbourne, QV is a city within a city that represents the quintessential Melbourne lifestyle. With its series of interconnected laneways, housing premium fashion, beauty and lifestyle brands, abundance of cafes, restaurants and fast and fresh dining options and convenient CBD parking, QV Melbourne offers the quintessential city shopping experience

Located on the corner of Lonsdale and Swanston Street, QV boasts the convenience of a full-line Woolworths, BIGW, Dan Murphy's, Officeworks, Harvey Norman, Domayne and over 120 speciality stores.

The precinct is a great place to meet your friends, with something for everyone including those with a taste for boutiques, enlightening entertainment and cosmopolitan bars and restaurants. Shop, have a coffee, grab a drink or sit in QV Square and take it all in!

Our History

QV is the redevelopment of Melbourne's historic Queen Victoria Women's Hospital site. In March 1846 Melbourne's forefathers laid the foundation stone for the Princes Bridge and, as part of the same ceremony, a foundation stone was also laid at the Queen Victoria Women's Hospital (at the time named Melbourne Hospital), making this area of great historical significance. The Queen Victoria Women's Centre, at 210 Lonsdale Street, has remained untouched during the construction of QV, with the precinct working around the historic building to provide a wonderful contrast between old and new.QV's principally open-air, pedestrian-only, laneway network provides a rich cultural link to the site's history, with names carefully chosen to embrace the area's heritage.The QV precinct is a block footprint of Robert Hoddle's original plan of Melbourne.